Emerging tech
Navigating the spatial web, including VR, AR, XR and 3D worlds.
TSE X TECHNOLOGY
The next wave of human interaction, self-expression and culture is upon us. We want to help you to be part of it. Come and play with us across virtual, augmented, mixed reality.
Social content authentic to your brand and right for your target audiences.
AUGMENTED REALITY
Using phones to layer content and information over the real world has been possible for a long time . (Our first foray was inviting people to fight zombies across London for a Resident Evil game launch in 2013). It has finally entered the mainstream, however, with people using it for everything from real world gaming to trying on virtual trousers.
VIRTUAL REALITY
VR experiences on offer include immersive live-action video, rendered environments and full social VR experiences.
These each allow different levels of immersion, interaction and exploration, depending on what we are trying to do for (or to) our target audiences.
3D CONTENT & THE SPACIAL WEB
The next iteration of the internet is coming – one with new ways to explore and interact. 3D versions of your products, places, websites and brand experiences will allow us to create new opportunities to engage, entertain and empower your audiences.
MIXED & HYPER REALITIES
Mixed reality is a blending of the virtual and real worlds, in which digital objects are aware of their environments and able to interact with them (Apple Vision Pro and Quest pass-through are the main examples to date).
Hyper-reality is where other elements are integrated to bring even more immersion – for example when we added real chains, smoke and heat to our immersive VR horror experiences for Vault Festival.
VIRTUAL PEOPLE & WORLDS
Avatars, virtual influencers and AI-driven NPCs – the divide between the real and the virtual, the human and the artificial is becoming ever more porous.
Plus there are increasing numbers of spaces to explore, interact and play together.
check our sample Case studies
Sample Case Studies
We orchestrated a fusion of mobile, digital, and real-world encounters to unveil ...
